CREATING POWERFUL PARTNERSHIPS AND EXPERIENCES
ABOUT US.
With over 25 years of experience, Melanie Hart has built a career delivering high-impact brand and talent-led experiences that connect audiences and drive measurable results.
As Founder of Inspirit Entertainment, she delivers global partnerships and campaigns for leading brands including LIV Golf, Paramount and Sky Sports - supported by a growing team bringing together deep expertise across entertainment, sport, media and culture.
Previously, Melanie led global brand experience for Madame Tussauds at Merlin Entertainments, overseeing strategy across 23 international locations - driving record performance through IP partnerships and immersive experiences.
At Sky, she shaped the Sky VIP film and entertainment strategy, creating millions of customer interactions through innovative, talent-led campaigns. Earlier in her career at News UK, she led major sponsorships including The Times BFI London Film Festival and Goodwood Festival of Speed.
Her expertise spans IP licensing, sponsorships and experiential marketing - with a consistent track record of turning bold ideas into meaningful audience connection and commercial growth.
OUR PARTNERS.
